Blog August 31, 2023

What Makes for a Great Real Estate Agent?

A great real estate agent is a valuable member of your team of experts that can help you throughout your lifetime. They can assist in home sales, finding new homes and rentals, estimate the value of your home for a refinance, and the list goes on. Ever wandered how to choose your real estate agent? There are so many things to consider when choosing a true professional. Here are some signs of a great real estate agent.

THE ROLE OF A PROFESSIONAL REAL ESTATE AGENT

The most important role your real estate agent has is to provide you with representation. Representation refers to the relationship between a real estate agent and a client, where the agent acts as a representative or advocate for the client in buying, selling, or renting properties. This takes place officially when there is a signed agreement between an agent and a client but oftentimes occurs without one.

The agent’s goal is to protect and promote the client’s best interests while ensuring a smooth and successful real estate transaction. The agent’s role is to provide guidance, expertise, and support throughout the real estate transaction process – before, during, and after. This includes providing Confidentiality, Problem Solving, and Putting Clients’ Best Interest First. Here are the skills a true professional possesses:

KNOWLEDGE AND CONTINUOUS EDUCATION

A real estate professional takes a great deal of time in continuing education to ensure they represent their client in the most effective manner. In home selling, this means everything from knowing the current real estate market, to reading books, to staying on top of local news and developments.

Additionally, agents can pursue continuous education through various avenues to stay updated on industry trends, regulations, and best practices. One common method is by attending professional development courses and workshops offered by real estate associations, such as the National Association of Realtors (NAR) or local real estate boards. These courses cover a wide range of topics, including legal updates, marketing strategies, technology advancements, and ethical practices.

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Agents can also take advantage of online platforms that offer real estate education and certification programs. These platforms provide flexibility in terms of timing and location, allowing agents to learn at their own pace. Additionally, agents can participate in webinars, podcasts, and virtual conferences that offer insights from industry experts and thought leaders. Furthermore, agents can seek mentorship or coaching from experienced professionals in the field. This provides an opportunity to learn from their expertise and gain practical knowledge.

By actively pursuing continuous education, agents can enhance their skills, stay informed about industry changes, and provide better service to their clients.

INDUSTRY, COMMUNITY AND CLIENT INVOLVMENT

Great realtors stay involved in industry affairs, in the community, and with their clients. Realtors stay involved in industry affairs through various means. They often join professional associations such as the National Association of Realtors (NAR) or local real estate boards. This provide opportunities for networking, continuing education, and staying updated on industry trends and regulations. Realtors also attend conferences, seminars, and workshops to enhance their knowledge and skills. Additionally, they may participate in online forums, webinars, and social media groups dedicated to real estate discussions. By actively engaging in these activities, realtors can stay informed. They monitor market changes, policy updates, and best practices, enabling them to better serve their clients and stay competitive.

Realtors stay involved in the community by actively participating in local events and initiatives. They often join community organizations, such as chambers of commerce or neighborhood associations, to connect with residents and businesses. Realtors may volunteer their time and expertise for community projects, such as organizing fundraisers, participating in charity events, or serving on local committees. They also engage in community outreach by hosting educational seminars or workshops. By being visible and involved in the community, realtors build relationships, establish trust, and demonstrate their commitment to neighborhoods.

Realtors stay involved with clients throughout a transaction by maintaining open and effective communication. They provide regular updates on the progress of the transaction, including any new developments or changes. Realtors also ensure that clients understand the various steps involved in the process, addressing any questions or concerns they may have. They coordinate and schedule necessary inspections, appraisals, and other appointments, keeping clients informed of the dates and times. Additionally, realtors assist in negotiating offers, counteroffers, and contract terms on behalf of their clients. They guide clients through the paperwork and documentation required for the transaction, ensuring accuracy and compliance. By staying actively involved and accessible, realtors provide support and guidance to clients, helping them navigate the complexities of the transaction smoothly.

CONFIDENCE AND CONVICTION

Great real estate agents with knowledge, experience, and involvement develop the confidence and conviction to truly represent their clients as they are meant to. This means putting the needs of their clients first and foremost in their jobs. It is important for a real estate agent to put their clients’ needs first because it establishes trust, fosters strong relationships, and ultimately leads to client satisfaction. Real estate transactions are significant financial and emotional investments for clients, and they rely on their agent to guide them through the process.

By prioritizing clients’ needs, real estate agents demonstrate their commitment to serving their best interests. This includes actively listening to clients, understanding their goals and preferences, and tailoring their services accordingly. Putting clients first also involves providing honest and transparent advice, even if it means advising against a particular property or course of action. By acting in the clients’ best interests, real estate agents build a reputation for professionalism and integrity, leading to referrals and repeat business. Ultimately, the success of a real estate agent is closely tied to the satisfaction and success of their clients.

BOTTOM LINE

Clients with experience, knowledge, involvement, confidence and conviction are best able to provide best representation of their clients through each transaction and oftentimes, throughout a lifetime. This is what professional real estate agents are made of.

Questions/Concerns? Please contact me.